The Split Tourist Board presented its new video and continues its campaign #TogetherInSplit, which since the outbreak of the pandemic sends an encouraging message to domestic and foreign tourists, but also to all those who continue to work hard in developing Split as a tourist destination, which over the past few years has been amongst the most successful in Croatia. The new normal brings with it new rules of conduct, but also the type of activities that tourists are seeking after isolation.
Following world tourism trends, it is clear that today's guests are looking for the opportunity to enjoy a vacation while respecting social distancing, and adherence to all health and safety and other epidemiological measures. Activities that exclude large gatherings and enable experiences in nature are in demand, says Alijana Vuksic, director of the Split Tourist Board, adding that Split and its surroundings offer experiences adapted to this type of demand.
The concept of the new video, designed and executed by a small, creative team at the Split Tourist bord, together with the video production company FILMOFIL, led by Ante Gugic and Luka Rukavina, is also going in that direction. This video resulted from the joint effort of both the public and private sector and we take this opportunity to thank all those who volunteered and showed unity in times of crisis, especially the Meštrović Gallery, KUD Jedinstvo, Nextbike public bicycle system, travel agencies Given2Fly Adventures and Adriatic Melody, restaurant ZOI, klapa Šušur, Park Marjan and everyone who contributed to the successful realization of the video.
HNK Split actor Niksa Arcanin and young actress Dora Bogdanovic, who play modern versions of the Emperor Diocletian and Empress Prisca, lead us through the video, and separate and explore the city from different perspectives due to different interests, discovering what the city has to offer in the imperial palace. From the unique heritage of the old town, through walking or cycling through its streets, enjoying nearby beaches where there is enough space for the prescribed physical distance, views of and from Marjan and outdoor activities just a step away from the city center. Sailing, kayaking, swimming, hiking, climbing, various sports, excursions and walks on Mosor, Kozjak, along the Zrnovnica river, and visits to museums and a wide selection of food and wine ... all of this is part of the wealth that Split can offer its guests, complementing the heritage for which Split is most often recognized in the world, all just steps away from each other.
With an optimistic message about reuniting in Split, we present Split as a city that connects people, but especially as a city where centuries of heritage and are intertwined with modern ammenities, which reflects all civilizations built over more than 1700 years. Also, Split is a city where urban culture and nature are inseparable, a city connected to the whole world by the sea, and views from Marjan and the surrounding hills surpass all borders. The video combined with the entire campaign, emphasizes that the combination of all these things is what makes Split truly unique, but also accessible to safely enjoy this magnificent city," concludes the Split Tourist Board.